Websites
Public experiences that make the next step clear.
About
Builder.Operator.Problem Solver.
I’m Rana Usman, an Abu Dhabi-based digital project manager and hands-on systems builder, working with clients across Abu Dhabi, Dubai and the wider UAE. I take useful ideas from early requirements through product delivery, launch, operations and continuous improvement.
Based in Abu Dhabi — serving clients across the UAEBuilding across websites, software and operations
Rana UsmanDigital Project ManagerWeb · Systems · Growth operations
Public professional network24K+ followers · 500+ connections350+Websites published & managed
1,200+Domains managed
5Years in operations
16Live tools
6Case studies
The story
The useful part starts after the idea.
I learned the work by staying close to the whole lifecycle: understanding the problem, coordinating people, building the interface, connecting infrastructure, measuring what happens and maintaining what ships.
That end-to-end view is why I rarely see a website, CRM, API or campaign as a separate deliverable. Each one works better when it is designed as part of the same operating system.
01Idea
02Product
03Launch
04Operations
05Optimization
Tools
Focused products that turn checks into action.
CRM
Lead ownership, pipeline visibility and follow-up.
APIs
Governed data access and dependable integrations.
Growth systems
Tracking, routing and measurable conversion flows.
Evidence, not adjectives
Range you can inspect.
Different industries, different interfaces, one consistent approach: understand the job, build the system and stay accountable after launch.
UAEProjects
Discovery, structured inventory and lead journeys.
TEHR
Public recruitment experience and searchable job board.
Howard Equity Council
Premium capability-led consulting website.
Marketech
Growth positioning and developer-product communication.
MrUsman Tools
Eight live diagnostic products with evidence-led reports.
Selected builds
Public work with a visible purpose.
Real estate platform
UAEProjects
A live UAE property launch and discovery platform built around structured inventory, search and lead journeys.
Planning, build & operations
Multi-site lead management platform
LeadCenter
A centralized operations platform that brings enquiries from multiple websites into one workflow for filtering, status management and reporting.
Developer / System Builder
Recruitment website & job platform
TEHR
A UAE-facing recruitment and HR website with a searchable, CMS-backed job-listing experience.
Developer
Business consulting website
Howard Equity Council
A premium dark-and-gold website for a US business and management consulting firm.
Developer
Diagnostic tools platform
MrUsman Tools
Sixteen live tools covering website health, SEO, AI search, DNS/email, tracking, conversion and business documents.
Product design & buildThe write-ups:UAEProjectsCommercial APITools PlatformLeadCenterMulti-Site OperationsBadminton League
Professional proof
Built in public. Kept current.
My LinkedIn profile documents the operating range behind the portfolio: project planning, website and web-app delivery, hosting and VPS operations, SEO, paid media, CRM automation, analytics and stakeholder coordination.
View LinkedIn profile24K+Followers
500+Connections
- Google Project Management
- Google AI Professional Certificate
- Google Stakeholder Management
Independent record
Rated 5.0 on a profile I cannot edit.
Before this studio I sold e-commerce and design work on Fiverr: Amazon and Shopify listings, A+ content and product graphics. That is not the work on this site, and these reviews are not about websites, CRM systems or APIs — one of them is three years old. They are here because they are the part of my record you can check without taking my word for it. The rating is held by the platform, the reviewers are named, and the profile is one click away.
Verify on Fiverr- Communication
- 5.0
- Quality of delivery
- 5.0
- Value of delivery
- 5.0
Usman work is very professional with very high quality. He provides you with more helpful suggestions which make your request with better outcome. Friendly person. Will definitely work with him again :)
He is very, very professional, and he has a very good understanding of what he is doing. expert of graphic, amazon A+Content.
I’m very impressed with the images provided by Usman for our Amazon listing! The quality is outstanding, and the designs are clean and professional. … The attention to detail and quick turnaround were much appreciated.
Quoted as published, under the names Fiverr displays. Three of the four are shown; the fourth is a single word. No rating markup is attached to this page — a site that publishes review markup about itself is breaking search engine policy, so the score is plain text and the profile is linked instead.
Build what is useful
Have a project that needs both thinking and execution?
Share the problem, the current setup and what a better outcome should look like. I’ll help turn it into a practical next step.